I really don’t know what graphic design is all about. I don’t even know what graphic design means.
The only thing I know is what graphic design means is to make great products.
I don’t have a clue.
What’s your favorite word on the internet? What word?
FUCK. No, not the one you’re thinking of. I think I’m talking about the other word. It’s the word I’m tired of hearing.
What’s the one thing I’m going to do that no one else has done?
I’m going to write and publish a book about how to make awesome products.
I’m not sure how long I can think that.
What are your biggest accomplishments when it comes to graphic design?
Just that my mom and dad really like my stuff. That’s what’s really amazing.
If you could say one thing to today’s kids, what would it be?
Don’t use graphic design to promote whatever it is you want in your business.
Tell your kids that people don’t care what they like or what’s “cool,” what’s cool is what’s good.
What’s your most hated design?
My best design is the one that never makes it out of my studio. That’s not cool.
Do you have any special design tips for design students? What have you learned about design students for making great content and engaging content? Have any great tips for your students?
You really can’t teach design. You can help a guy create great stuff with words, and it can actually be fun and engaging for him to do that. But if your thing is to go up into the heavens and make money as an angel, then you can teach them to design. They should go up there and play with blocks.
The point is, that you teach someone to do something and when they put it on the page, you want the best that they can, not the worst. That they can learn what they know.
Can you give me some advice for designing?
The main thing is not to be afraid of starting a business. Just get into the industry for the work.
And don’t think that it’s just about you being a designer — because, in our day and age, it’s not quite like that.
You don’t want to start a business just to make money from it. You want to
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